Which of the following is NOT one of the goals of HIPAA?

The goal of HIPAA, or the Health Insurance Portability and Accountability Act, is focused on protecting patient information, improving healthcare services, and reducing healthcare costs. One of its core objectives is to enhance the privacy and security of health information while also promoting the efficient handling of administrative processes related to health insurance.

In this context, enhancing marketing strategies for healthcare providers does not align with the primary goals of HIPAA. The act is not concerned with business development or marketing tactics within the healthcare sector. Instead, HIPAA emphasizes improving patient access to care, streamlining the administration of health insurance, and addressing issues of waste, fraud, and abuse in the healthcare system.

These aspects ensure that healthcare delivery is not only efficient but also respectful of patient rights and confidentiality. Therefore, the focus on marketing strategies falls outside the fundamental aims of HIPAA, which is why it is identified as the option that does not represent a goal of the act.